Some of the larger companies understand this and work to create a corporate culture within which all employees are able to represent the company effectively. For small businesses and self-employed individuals though, the willingness to understand the need for consistent sales is so much more important.
When you represent your business, almost every interaction is a sales opportunity. This does not mean giving your pitch to everyone on the street, but it does mean that with everyone you meet, you are making an impression.
Perhaps the new person at the dinner party works with someone who works with someone who needs your product or service?
Or perhaps the mail carrier is aware that someone on his/her route is in need of some help, which just happens to be the kind of assistance your company offers?
But also keep in mind, all this may not come about until months or even years down the road. While no one can be vigilant all the time, an entrepreneur has to be aware of the potentials that are all around.
It will serve you well to develop and project a confidence in yourself and confidence in your ability to do what you do. Learn to communicate your business concisely and with impact.
Leave these positive impressions with those who meet you.
Nikola Jajic’s little story has got some legs. The Big Bad Book, a blue comedy graphic novel about Thor’s bestial sexploits, Loki’s need to humiliate Thor, and the human that got in the way, debuts on 2/17 in comic shops across the country. The book has gone on to debut with one of the strongest openings in Alterna history, especially for a graphic novel priced at $11.99.
The book’s strong debut can be attributed to Nik Jajic (writer/creator) and Mike Czerniawski (layouts/letters/co-artist) tireless promotional efforts. These two creators literally worked around the clock to get their book noticed and to get comic shops interested.
You can meet them for yourself at Alterna’s 4 year anniversary event at Comic Book Jones in Staten Island, NY on February 27th. They will be signing and selling copies of The Big Bad Book and taking part in the day’s celebration which will feature giveaways, a slew of Alterna creators, and more.
George Berlin is offering a chance to take home some of his artworks for free on February 5. If you bring this special flyer to his Studio 203 during the next Flat Iron First Friday art show, you’ll have your choice of some specially created artworks.
Detour Services (www.detourservices.com) provides quality and affordable freelance business support to Chicago's busy small business owners and self-employed professionals. Hire your freelance executive assistant or personal assistant today!
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Some of the larger companies understand this and work to create a corporate culture within which all employees are able to represent the company effectively. For small businesses and self-employed individuals though, the willingness to understand the need for consistent sales is so much more important.
Artist 